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Essential communication strategies for scientists, engineers, and technology professionals, second e科技专业人员与管理者的交流真谛书籍详细信息

  • ISBN:9780471273172
  • 作者:暂无作者
  • 出版社:暂无出版社
  • 出版时间:2002-12
  • 页数:200
  • 价格:254.30
  • 纸张:胶版纸
  • 装帧:平装
  • 开本:16开
  • 语言:未知
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  • 更新时间:2025-01-19 02:18:06

内容简介:

Learn the tricks-of-the-trade of becoming a great technical communicator

Remember when you were an undergraduate and freshman composition seemed so irrelevant to your life? After all, you were going to conquer the world with technological know-how. Your spellcheck software would handle the details. Now that you're a professional - pitching an idea, vying for a contract or grant, or presenting at a meeting - getting your point across effectively suddenly seems pretty essential for success, doesn't it?

Fear not. This light-hearted text, brimming with proven techniques, good advice, and real-world examples that you can easily apply to your own case, will turn you into an adept communicator. Written expressly for technologists, this is a simple, concise, and practical guide to the communication dynamics of writing, presentation delivery, and meeting interaction.

Herbert Hirsch, in-demand consultant who developed these techniques for his own prolific engineering career, teaches you how to use "*ing" to plan for communication events. More than a mere outline or storyboard, *ing is a powerful technique that assists you in getting the right structure and content, in the proper order.

Using *ing, you will master the fundamental principles of communicating:

How to grab the reader's or audience's attention from the start

How to maintain the connection while proceeding smoothly from topic to topic

How to provide the substantiation for the points you made

How to communicate with people from other groups, such as marketers, investors, users, and others

How to overcome such obstacles as fear, boredom, and aversion to your material

Distilling the art of communication to its essence, Essential Communication Strategies empowers you to communicate with confidence and authority in every situation, to every audience.

This book is written for engineers, scientists, and technology professionals who require a simple, concise, and practical guide to all forms of communication: writing, presenting, and interacting (such as in meetings and team activities). It also provides strategies for communicating technical information to non-technical audiences, a frequent concern when applying for funding or selling technical products. It provides useful, proven methods for accomplishing these communication tasks, focusing upon real-world situations and challenges. It's a basic principle: In order to convince a reader that communications can be fun, the book on communications must be fun to read. More than a mere outline or storyboard, it assists the communicator in capturing the connection, flow, and appropriate reinforcement.


书籍目录:

Preface

Preface to the First Edition

Acknowledgments

Introduction to the Art of Communication

PART I: The Written Document-Prose and Panic

 Chapter 1: Planning the Document

  Making the Connection

  Establishing the Flow

  Providing the Reinforcement

  Zero-Time Planning

 Chapter 2: Acquiring a Healthy Writing Attitude

  Preparing to Write

  Anticipating the Readers' Needs

  Enthusiasm: Enjoying It and Avoiding Writer's Block

  Zero-Planning Attitude Adjustments: Theirs, Not Ours!

 Chapter 3: Producing the Document

  Simplicity: Why Overcomplicate the Task?

  Isolation: Get Away from the Interruptions

  Zero-Time Preparation Techniques: They Get What They Pay For!

PART II: The Formal Presentation-Dissertation or Disaster

 Chapter 4: Planning the Presentation

  Making the Connection

  Providing the Flow and Reinforcement

  Zero-Time Planning

 Chapter 5: Acquiring the Successful Presentation Attitude

  Preparing to Present

  Taking the Proper Precautions

  Developing a Healthy Indifference

  Zero-Planning Attitude Adjustments

 Chapter 6: Conducting the Presentation

  Poise

  Confidence

  Dignity

  Zero-Preparation Presenting

  Handling the Video Teleconference

PART III: The Informal Discussion-Meetings and Mishaps

 Chapter 7: Planning for the Meeting

  Attending or Avoiding Meetings

  Filtering Meetings

  Planning the Meeting  

  Zero-Time Planning

 Chapter 8: Acquiring a Meeting Attitude

  Preparing

  Anticipating the Unexpected

  Zero-Planning Attitude Adjustments

 Chapter 9: Participating in the Meeting

  Starting the Meeting

  Interacting in the Meeting

  Finishing the Meeting

  Zero-Preparation Techniques

  How to Plan and Conduct the Meeting Yourself

PART IV: Cross-Culture Communication—Bridging the Gap

 Chapter 10: Understanding a Communication Culture Gap

  Negating Troublesome Differences

  Leveraging Useful Similarities

  Communicating Effectively

 Chapter 11: Writing for Any Readership

  Getting in Character

  Getting Back to the Basics

  Staying on Track

  Zero-Time Techniques

 Chapter 12: Presenting to Any Audience

  Planning for the Unknown

  Getting Acquainted

  Keeping Together

  Zero-Planning Techniques

 Chapter 13: Meeting with Anyone or Any Group

  Preparing for the Encounter

  Generating Comfort

  Making It Enjoyable for Everyone

  Zero-preparation Techniques

 Chapter 14: Conclusion

Index

About the Author


作者介绍:

HERBERT L. HIRSCH began his career at Systems Research Laboratories (now part of Veridian Corporation) in Dayton, Ohio, and rose to the position of Senior Engineer. Mr. Hirsch has also served as an Engineering Group Leader for Quest Research Corporation,


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其它内容:

书籍介绍

Learn the tricks of the trade of becoming a great technical communicator. Remember when you were an undergraduate and freshman composition seemed so irrelevant to your life? After all, you were going to conquer the world with technological know how. Your spellcheck software would handle the details. Now that you're a professional pitching an idea, vying for a contract or grant, or presenting at a meeting getting your point across effectively suddenly seems pretty essential for success, doesn't it? Fear not. This light hearted text, brimming with proven techniques, good advice, and real world examples that you can easily apply to your own case, will turn you into an adept communicator. Written expressly for technologists, this is a simple, concise, and practical guide to the communication dynamics of writing, presentation delivery, and meeting interaction. Herbert Hirsch, in demand consultant who developed these techniques for his own prolific engineering career, teaches you how to use "scripting" to plan for communication events. More than a mere outline or storyboard, scripting is a powerful technique that assists you in getting the right structure and content, in the proper order. Using scripting, you will master the fundamental principles of communicating: how to grab the reader's or audience's attention from the start; how to maintain the connection while proceeding smoothly from topic to topic; how to provide the substantiation for the points you made; how to communicate with people from other groups, such as marketers, investors, users, and others; how to overcome such obstacles as fear, boredom, and aversion to your material. Distilling the art of communication to its essence, "Essential Communication Strategies" empowers you to communicate with confidence and authority in every situation, to every audience.


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  • 引人入胜:4分

  • 现实相关:7分

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  • 事实准确性:7分

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